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A NORA INITIATIVE

Thursday 15th October @ 8.30am - 4.00pm
Melbourne Convetion and Exhibition Centre

Lead Partner

Speakers

Prue Thomas

Marketing, E-Commerce & Digital Director,
Strandbags

Daniel McMillan

Head of Digital | Casella Family Brands

Kate Conroy

Regional Product Lead - APAC | Google Retail

Adam Freedman

Head of Brand Loyalty & Communications,
DigiDirect

Kieron Ritchard

Former CEO | Fantastic Furniture

Patrick Rechsteiner

AI Industry Advisor

Adam Cox

CTO | The Iconic

Erik Newcomb

Director of Customer Success APAC,
Shopify

Jordana Macfarlaine

Marketing Director | Havaianas

Drew Mansur

Co-Founder | TileCloud

Jack Maullin

Global Ecommerce Lead | Koala

Jarred Spriggs

Director & Technologist | Annexa

Rochelle Tognetti

AI Evangelist | Adobe

Andrew Millingen

Head of IT | Boody

Carly Lynch

APAC Retail, Travel & Hospitality Practice Lead, Adobe

Matt Patterson

Head of Sales | Airwallex

Welcome to Retail’s 5th Annual Gen AI Summit 2026

Nora’s Retail Gen AI Summit is a six-monthly gathering of retail leaders focused on one thing: sharing what actually works.

As AI moves from experimentation to everyday operations, the biggest competitive advantage is no longer access to the technology…it’s access to real-world learning. This Summit brings together retailers to openly share practical use cases, lessons learned, measurable outcomes, and the challenges that don’t often make the headlines.

Each summit features candid conversations, live case studies, emerging innovations, and honest reflections from leaders who are actively implementing Gen AI across their organisations - from customer experience and merchandising to operations, marketing, supply chain, and corporate functions.

Whether you’re scaling successful initiatives or just beginning your AI journey, you’ll leave with practical ideas, meaningful connections, and insights you can apply immediately.

Discussion dynamics will be centred on

The 360 degree Gen AI industry review:
Assessment of pilot schemes and new initiatives

The 2026 shift into hyper personalised engagement,
CX, loyalty and communications

The Gen AI infused supply chain -
gearing up to compete in an uncompromising landscape

The 2030 consumer lens
A creative lens meeting future customer expectations

Technologies forging growth -
the critical 18 month path ahead and the adoption priorities

Leading an open Gen AI culture

Summit Partners

Plenary Speaking & Breakout Partners

Plenary Speaking Partners

Brand Partners

It's all happening here

Melbourne:
Melbourne Convention and Exhibition Centre
1 Convention Centre Place, South Wharf

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